pricing strategies

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Winning In Today’s Competitive Market

Box stores, national chains, and online sellers have deep pockets which enables them to outspend small retailers in the advertising game. They also have strong purchasing power, which gives them advantageous pricing when buying wholesale. To the small, independent dealer these advantages can seem insurmountable. The good news is that local retailers have unique advantages [...]

By |2019-02-12T16:02:59-07:00February 15th, 2018|

Selling Your Products For The Most Money—Part 2 of 2

WARNING: this article contains a strong dose of "tough love," with no punches pulled, and may be difficult for some to hear.  If your feelings are easily hurt I recommend skipping this installment. Greetings Floor Dealers! As detailed in Part 1 of this series, selling on cheap-price is a fragile and temporary marketing advantage at [...]

By |2019-02-12T16:36:20-07:00February 12th, 2015|