Beat The Boxes Workshop: Part 6
Paul’s Interview
How A Dealer From New York
Tripled His Revenue While Charging
Higher Prices Than His Competitors
Jim Augustus Armstrong is the President of Flooring Success Systems, the Marketing Mastery Columnist for FCNews, he’s a member of the WFCA, and has spoken at major flooring industry events
“Jim, I replaced all my advertising with the Neighborhood Advisor newsletter and I’m busier than ever. Plus it attracts a higher quality customer. My residential margins are at 45%, and I just did a $120,000 job commercial job with 50% margins. When my customers move, they give me their forwarding address so I can keep sending them the Neighborhood Advisor. None of my other advertising did this. Thanks, Jim.”
-Dan Ginnaty, Owner, GT Flooring, MT
“I’m taking weekends off to travel with my wife…it’s finally happening for me.”
-Curt Bowler, MT
“I’ve cut my workhours so I can take weekends off. Also my wife and I went on vacation to Cabo. It was our first vacation in years. The stress relief is unbelievable.”
-Jay Robinson, Owner, Sotheby Floors, VA
“I highly recommend Jim’s training. It’s the best thing we’ve done for our company in 15 years.”
-Barry Lindgren, WA
“I’m working less than 30 hours per week, revenue is up 50%…business is fun again.”
-Earl Swalm, SK
“Our revenue is up 79.3% over last year. Thanks, Jim!”
-Mike Phoenix, Owner, Floor Décor, CT
“Within two years I went from nearly closing my doors to opening a second store.”
-Garry Combs, Owner, Garry’s Ultimate Flooring, IL
About The Flooring Success System &
Jim Augustus Armstrong
I’m Jim Augustus Armstrong, President of Flooring Success Systems, and since 2007 we’ve been helping floor dealers grow their business, while at the same time working the hours they choose.
Too many dealers struggle with cash flow and not enough good customers, as box stores gobble up more and more market share. Many local, independent dealers have been forced to close their doors.
Overwork is epidemic in our industry, with a lot of dealers working 60+ hours a week, and feeling stressed out and overwhelmed.
I believe that independent dealers are the future and that you deserve better. That’s why I’m sharing my system with you.
What you’ll learn in this workshop is an approach to getting customers that is radically different from what you see the vast majority of dealers doing. You’ll learn a simple, 3-step system for attracting a steady stream of the best customers (not price shoppers), and for getting margins of 45% to 50%.
You’ll also learn how to take control of your business so you can work the hours you choose and eliminate stress.
And you’ll meet some of the floor dealers who have implemented this radically different approach to grow their businesses, simplify their marketing, cut their work hours, and have rewarding and fulfilling lives in flooring.
You’ll learn how to implement this different approach in your own dealershipso you can attract quality customers, command high margins, and have agreat life in the flooring business.
Your Partner In Greater Success
Jim Augustus Armstrong & The Flooring Success Systems Team
What Floor Dealers Are Saying
“Jim’s training and systems are very different than what you usually find in our industry. He helps dealers get the kind of exponential growth no one thinks is possible.”
-Scott Perron, President, 24-7 Floors and Floors 4 Pros, FL
“Thanks to Jim’s systems, I increased my margins from 25% to 60%, and I have all the customers I can handle. The stress is way down, and business is fun.”
-Norberto Rivera, Owner, LaValle Flooring, ND
“Jim’s training helped me transformed my business. I am closing $9,000 to $12,000 jobs like it was nothing, and I’m able to charge more than my competition. I just closed a $30,000 job, and I was $5,000 higher than my competitor. We also get way more repeat and referral business now. Since working with Jim my revenue has tripled.”
-Paul Gardiner, Owner, Superior Floors, NY
“I was working 60 or more hours each week, including weekends. My margins were very low, and I didn’t have enough customers. It’s hard to describe how terrible the stress was. Within four months of joining Flooring Success Systems, I increased my margins from 25% to 50%. Since then my revenue has more than doubled, and my net profits are just about five-times higher. I usually work less than 40 hours per week, I take 3-day weekends about once a month, and vacations every year. I have plenty of time to spend with my family. It’s awesome!”
-Jerome Nowowiejski, Owner, Brownwood Decorating, TX