Join The New-And-Improved Flooring Success Systems
“Done-For-You” Marketing Plus Coaching Program And…
Make More Money, Work Fewer Hours, And Get Your Life Back
Announcing Our New “Market Dominator” Program!
Our Team Of Floor Marketing Experts Will Implement This New
Automated Customer Generating Machine For You!
Ready to get started? Click the button below, or keep reading for more details.
Are You Running On The Hamster Wheel of Doom?
Too many floor dealers are running on a hamster wheel, faster and faster, trying to build their business. One month you have customers coming in—sometimes more than you can handle—but then a month or two later your work slows down and all your flooring jobs vanish. So you run even harder, putting in 50, 60 even 70 hours per week, working more to make the same or less. This is what it looks like to run on the hamster wheel.
The Problem: Most dealers are “hunters,” which is why they
struggle with cash-flow and work 50-60 hours per week
Hunting means being transaction-oriented. There are three big problems with hunting:
First, hunting is very, very hard work. You spend your time, energy and money hunting down the next customer, bagging it, skinning it, and then you’re off hunting for the next one.
Second, hunting is unpredictable. Some days you get the customer, some days you go home empty-handed.
Third, hunting keeps you stuck on the hamster wheel of doom. You work more and more hours hunting down customers, driving all over to people’s homes, doing measures, and giving out prices, only to make the same or less.
Why you need to transition from “hunter” to “rancher”
A rancher’s job is to round up a small herd of customers and live in style. There are three big benefits to ranching:
First, ranching is very, very easy compared to hunting.
Second, ranching is predictable.
Third, ranching lets you escape the hamster wheel of doom. You work fewer and fewer hours, and your income goes up and up.
Our 3-Step “Market Dominator” System Enables You ToTransition from “Hunter” to “Rancher”
The Flooring Success System
The first step is BEFORE. This is what you do to round up new customers before they’ve done business with you.
The second step, DURING, is what you do during the sales process to close more customers and get higher margins.
AFTER is what you do after the sale to dramatically increase your repeat and referral business.
Don’t Just Take Our Word For it
“I’m Working Less Than 35 Hours Per Week, Revenue is Up 50%…Business Is Fun Again!”
-Earl Swalm, Saskatchewan
“I made an extra $90,463 in one month using Jim’s strategies.”
-David Kocian, Texas
“Our revenue is up 79.3% over last year! Thanks, Jim!”
-Mike Phoenix, Connecticut
“The recession hit us hard. By 2010 our revenue was down to $400,000, and my wife and I were considering closing the doors. I began using the online strategies Jim teaches, and it literally saved my business. Last year we did $2 Million at 40% margins.”
-Matt Capell, Idaho
What’s Included In The New “Market Dominator” Program
Since 2007 I’ve taught floor dealers over 100 strategies to get quality customers consistently. With “Market Dominator” I’ve taken the strategies that deliver the biggest results in the shortest time and combined them into our most powerful membership ever.
It now includes online AND offline marketing. It uses the BEFORE, DURING and AFTER system to attract the best customers year-round, eliminate slow seasons, make you more money, cut your work hours and give you your life back. If you’ve looked at Flooring Success Systems in the past, I encourage you to take another look at what this new program can do for you. Check it out…
BEFORE
5-Star Review System
We generate an ongoing stream of positive online reviews for you so you can attract the best customers online, create differentiation, and never worry about negative reviews again. You are emailed monthly “reputation reports” showing how many new reviews you’ve received. We set it up and manage it FOR you. (Value: $1,000 set up and $300/mo.)
The Ultimate Customer Capture System
Captures visitors to your website, and plugs them into our automated follow up marketing system. Creates total differentiation from competitors, and drives website visitors TOWARDS you and AWAY from competitors. Works with your existing website: no rebuild necessary. We set it up and manage it FOR you. (Value: $2,500 set up and $500/mo.)
The Facebook Customer Generator
We set up your Facebook page, or optimize your existing one to attract customers. We publish three professionally-designed posts per week. Each post is designed to do one or more of the following: 1) attract new followers, 2) generate engagement, 3) get customers to call or visit your store. All done FOR you. (Value: $2,000 set up and $500/mo.)
DURING
The Design AuditTM Sales System
Gets you out of the proposal business and into the closed sale business by quickly building trust with new prospects. It has over 21 trust builders built into it, and covers the entire sales process from the time a prospect steps in your door (or calls), through their visit to your showroom, and through the in-home measure. You and your sales team get access to our online training where you’ll learn how this process creates instant differentiation, closes more sales, gets you higher margins, and increases the average size of your sales. Dealers have used this process to quickly get brand new sales people closing customers. (Value: $500 set up and $300/mo.)
AFTER
The Neighborhood AdvisorTM past customer marketing system
Communicates with your past customers using a strategic outreach and messaging process that gets you repeat business from customers, and referrals to their friends and family, and lets you sell to them in a competition-free zone. We use two primary tools to accomplish this: The Neighborhood Advisor printed newsletter, which goes out monthly to your past customers, and the e-Neighborhood Advisor email newsletter which goes out weekly. We write the newsletters, customize them for your business, then (after your approval), we print them and send them to your customer list. We do the same for the email newsletters. All done FOR you. (Value: $1,000 set up and $500/mo.)
The Referral Connections system
A step-by-step process to turn your currently-booked installations into instant referral business. Dealers using this system turn one sale into two with no marketing costs! Includes online training for you and your team, and automated follow up marketing to customers referred to your business. (Value: $1,000 set up and $300/mo.)
Ideal Business, Ideal Lifestyle Blueprint
A proven game plan that hundreds of dealers have used to take control of their business and get the fantastic life they deserve. It’s a step-by-step process for setting up your business so that it runs without you. You’ll gain the freedom to take every Friday off, work less than 35 hours per week, take 2 months vacation each year, golf 3 times per week, spend as much time with your family as you want, or whatever your ideal lifestyle is. This is the system for setting up your business so that it works for you instead of the other way around. Includes video training and workbook. (Value: $2,500.)
COMMUNITY & SUPPORT
You are not alone anymore! If FSS was simply a done-for-you marketing services program, it would be amazing. But we go far beyond that by also providing you with coaching, training, support, and a community dedicated to ensuring your success!
My team and I will come alongside you and hold your hand along each step of your journey towards making more money while working less, and achieving the awesome business and lifestyle that you deserve. Here’s what we’ve put in place to insure you succeed:
- Monthly “Make More, Work Less” webinars. This is where we keep you on track to make more, work less, and get your life back. I want you to absolutely crush it, so each month you’ll have access to me. During each webinar I cover a topic dedicated to helping you make more money while working less! You’ll learn sales and marketing strategies, best practices for systemizing your business, delegation, and management so that your business works for you instead of the other way around. You also get to ask me questions. (Value: $150/mo.)
- Our team of floor marketing experts. They work behind the scenes making sure that our marketing stays cutting-edge, and is delivering a steady stream of the best customers to you week-in-and-week out. (Value: $300/mo.)
- Your personal marketing concierge. When you join you’ll be assigned a marketing concierge who will work with you personally to get our entire system up and running in your business quickly, and manage it once it’s implemented. (Value: $300/mo.)
- Member’s Only Website. Includes training videos for the Design Audit and Referral Connections systems so your sales team can be closing more sales and getting more referrals in as little as 30 days. It also includes the 12-Month Transformation Blueprint training. Recordings of the monthly webinars are here in case you can’t attend live. This is a resource you’ll use again and again. (Value: $250/mo.)
- Subscription to FSS News. Each week you’ll get our weekly e-letter with articles and tips on making more and working less. Plus, case studies from real life dealers like you who have stepped off the hamster wheel, and are enjoying a great business and lifestyle. (Value: $50/mo.)
- Ideal Business, Ideal Lifestyle newsletter. Each month you’ll get our printed newsletter packed full of business-building information to help you totally dominate your market, and live your ideal lifestyle. (Value: $50/mo.)
Check Out Everything We Do For You
There are a LOT of moving parts required to make these campaigns work.
The good news is we take care of it so you never have to worry about it.
Here’s an abbreviated list of what we do for you:
5-Star Review System
- Assessment of your current online reputation
- Search the web for all existing reviews on all major review sites
- Create your custom review marketing plan
- Confirm that your account or profile is officially claimed and correctly set up on all the relevant review sites.
- Make sure your business information is consistent across all review sites.
- Set up your review filter to help prevent negative reviews from showing up online.
- Monitor each review site and email you monthly reports so you always know exactly what is happening with your online reputation.
- Review requests.3-step email campaign asking each customer to rate your business from 1-5 stars.
- Review acquisition. When a customer gives you a 4 or 5-star rating they are prompted to leave a review on Google, Yelp, Facebook, Angie’s list, or other site.
- If they leave a rating of 3 stars or less, they are asked why they are less than 100% happy with their service. You are notified so you can correct the problem.This happens within our software, NOT on a public review site.
- Review amplification.We stream positive reviews on your business website.
- We provide your sales people with scripts and video training for asking for reviews
- We provide “review request” business cards for your sales team to give to customers.
- Set up review links for your email signature, website, and Facebook page. Your customers have multiple opportunities to review your business.
The Ultimate Online Customer Capture System
- Provide you with the Consumer’s Guide to Floor Covering.This PDF guide positions you as a trusted authority, and gives website visitors a compelling reason to give you their name and email.
- We customize the Consumer’s Guide for your business.
- Design an ad promoting the Consumer’s Guide.
- Host the ad on your website. (We provide the HTML code to your webmaster. This works with your existing site without needing to rebuild it.)
- Set up an opt-in form that captures your prospect’s name and email.
- Opt-ins are subscribed to an automated 79-day email follow up campaign.Emails position you as a trusted authority, and steer prospects TOWARDS you and AWAY from competitors.
- Emails are programed to go out every few days.
- You are notified automatically each time someone opts in for the Consumer’s Guide.
- If they don’t buy within the 79 days, prospects are put on your e-Neighborhood Advisor list so you can stay in front of them indefinitely.Many will buy from you down the road because you’ve stayed in front of them.
- The Consumer’s Guide, ads and messages are submitted for your approval prior to publishing.
- We provide you with printed copies of the guide to give to walk-ins.
- We provide you with a web link to the Consumer’s Guide opt in page for use in your email signature line, and anywhere else you want to promote it online.
Facebook Customer Generator
- We set up your page, or optimize an existing one to generate customers.
- Make sure your contact information is consistent with review sites and your company web site.
- Set up your page as a local business or place.
- Set Facebook to make your address available, along with a map of your local area so customers can find your store easily.
- Set up your “About” section so it gives followers a compelling reason to choose you instead of your competitors.
- Links to your website.
- Links to testimonials.
- Set up your privacy/editing settings according to your preferences.
- Set up your private messages according to your preferences. (Including turning it off.)
- Include parking info and hours of operation.
- Cover photo and profile picture.
- 3 posts per week, each one designed to do one or more of the following: 1) attract followers, 2) create engagement, 3) get people to call or visit your store.
- Posting rotation includes “customer capture” posts to get customers to opt in for the Consumer’s Guide and 79-day follow up campaign.
- All posts are submitted for your approval prior to publishing.
Design Audit Sales System
- We set up the Design Audit form for your business.
- Boot camp training video. This one-hour video covers the entire process from A-Z.
- Series of twelve 10-min. videos. Each video trains you and your team on a different part of the Design Audit process.
- Scripts for Success. Your team is taught exactly what to say at key points in the sales process to insure a closed sale.
- Close in the home. We provide training and simple tools you can use to give a quote in the home, and an easy-to-use resource so you can collect customers’ credit card information on the spot. (Flooring software not required.)
Neighborhood Advisor (printed newsletter)
- Each month we write your newsletter using the 90/10 formula. (90% fun, informative, welcome, entertaining content. 10% flooring content. This formula makes your customers look forward to getting the newsletter, opening it, reading it, and responding to it.)
- Customized for your business.
- Scripts for Success. Your team is taught exactly what to say at key points in the sales process to insure a closed sale.
- Close in the home. We provide training and simple tools you can use to give a quote in the home, and an easy-to-use resource so you can collect customers’ credit card information on the spot. (Flooring software not required.)
eNeighborhood Advisor (email)
- Each month we write your 4 email newsletters using the 90/10 formula.
- Customized for your business.
- Submitted for your approval prior to sending.
- Emailed out each week for you.
Referral Connections System
- We set up the referral marketing forms and campaigns.
- Boot camp training video. This one-hour video trains you and your team on the entire process from A-Z.
- Scripts for Success. Your team is taught exactly what to say at key points to maximize referrals.
- Gift basket strategy for “WOW’ing” your customers and compelling referrals.
- Automated referral follow-up campaign. Set up and maintained for you.
- If a referral isn’t ready to buy right away, they are subscribed to the Neighborhood Advisor so you stay in front of them indefinitely. Many will become loyal customers because they were referred by someone they know.
Ongoing
- Monitor Facebook for changes in their guidelines.
- Monitor all the review sites where you are listed for guideline changes.
- Stay abreast of changes in digital marketing and make changes as necessary. Digital marketing is NOT a “set it and forget it” project because it’s constantly evolving. We monitor this and make adjustments for you.
Let Us Do The Work So You Can Enjoy Your Life
If you were to try to implement all of this on your own it would be a massive amount of work. Not to mention the years of testing and tweaking to perfect the marketing strategiesso they reliably generate customers, and the constant changes required to keep your online marketing effective. You get to skip ALL of that and let us handle it for you. Let us deliver a steady stream of the best customers FOR you, while you focus on your business, go fishing, travel, orspend more time with your family.
Pricing
Because this program has transformed the businesses and lives of so many dealers, and will equip you to double your profits while cutting your work hours in half, even a set up fee of $20,000 and monthly dues of $3,000 would be a steal. Heck, if you hired an employee qualified to implement all of this it would cost you a minimum of $50,000 per year.
But you will only pay a tiny fraction of that.
If you join before the deadline you only pay $1,997 set up, and $997 per month. This is the absolute lowest price this will ever be offered at. (Note: fees include licensing for 1 store location. If you have multiple store locations, contact us for pricing.)
One or two extra sales per month you wouldn’t have otherwise gotten totally pays for this. But we’re talking about adding hundreds-of-thousands (even millions) of dollars per year in revenue, like so many other dealers just like you have done. So, in reality this program costs you nothing.
Why Marketing Companies Are Terrified Of Our Guarantee
Check this out: Try Flooring Success Systemsfor 60 days and if you don’t think it’s worth 10-times the price, just let us know and we’ll cancel your membership and refund your enrollment fee.
Most of the “experts” trying to sell you websites, lead generation, SEO, social media marketing, radio, TV, etc., would go broke offering a guarantee like this, and they know it. Just try asking them, “Hey, if this thing you’re selling me doesn’t generate any customers, do I get a refund?”
They’ll laugh in your face. They want to take your money and run, with ZERO accountability. I don’t work like that. If I can’t generate customers for your business, then I don’t deserve your money. Neither do those other guys.
Also, membership is month-to-Month. You can cancel at any time with a simple email. Try getting THAT deal after signing a 12-month advertising contract with a company whose campaigns aren’t producing squat for your business.
These Dealers Have Transformed Their Businesses And Lives With
Flooring Success Systems…You Can, Too!
“Costa Rica! Blended drinks on the beach with my Bride of 25 plus years, Carolyn. We had a blast! Jim, thanks for the motivation to let our store work for us rather than us working for the store.”
-Dan Ginnaty, Montana
“Jim…our business is growing exponentially. There is no comparison between my company now and before I joined Flooring Success Systems. I can’t believe the turnaround here! October was our busiest month in 20 years. November was our second busiest month. And this month we are crashing new records!”
-Mark Bouquet, Illinois
“I’ve only been a member for three months, but because of Jim’s systems I’ve raised my prices 30%…I’m now getting no less than 50% margins on everything I sell. And I’m even busier than before I raised my prices! Thanks, Jim!”
-Garry Combs, Illinois
“Jim, since joining Flooring Success Systems I have hope for the first time in 10 years. I’ve never seen anything like this in 35 years in this business. The cool thing is this just works. This is so ingenious, I’ve never heard of anything like this. It’s totally opposite of anything you’ll find in the entire industry. It’s going to eliminate about $8,000 per month in advertising. I’ve been a member for less than 2 months we’re already seeing results. Have had 3 Connect Letter sales, and 3-4 referrals.”
-John Bickerstaff, Florida
The Time To Act Is Now
Think about this…
How many new customers per month would it take to pay for Flooring Success Systems? One? Two? How many customers to pay for it tenfold? How about 100X your investment? It’s a very reasonable investment for a done-for-you system that will pay you back over and over again, and provide a step-by-step blueprint and the training so you can take control of your business, work fewer hours and enjoy a great life.
The truth is, there is no BEFORE, DURING and AFTER system combined with ongoing coaching and training for floor dealers like this anywhere.
The Deadline to join is coming soon. Your opportunity to join Flooring Success Systems will only be available to you until DEADLINE the enclosed order form.
What that means to you is this: You need to act now. If you delay, you’ll have to wait until our next open enrollment. I can’t promise when we’ll open it up. It could be up to a full year. And at that time it’s likely we will be increasing the price.
So the time to get in really is right now. Even if you need a few weeks before you can get started, you have unlimited access to everything. So lock in this special opportunity now, and we will be here to implement the system when you are ready, to help you make more while working less, and whatever goals you have for your business.
Think about it. Where will you be 30 days from now? 60? Where will you be in a year? Where will your business be if you keep doing what you’re currently doing? Will you still be struggling with ups and downs in cash flow? Will you still struggle to get a steady stream of great customers? Will your business still have too much control, working you more hours than you’d like?
Will you still be losing business to box stores who are poaching your customers right and left? Even worse, will you join the ranks of the thousands of dealers who have already closed their doors forever, victims of box stores who have dominated their market?
Now, on the other hand, where will you be if you generate an additional $100,000 per year? $500,000? $1 Million? How might things change for you if you join Flooring Success Systems right now…and create for yourself the freedom,income, and impact that your business is meant to achieve? In business, timing is crucial. Your opportunity to chart your future is now
You’re Just One Step Away From Making More, Working Less, And Getting Your Life Back
If you are like most of my clients, you’re the kind of person who has a lot of passion and cares deeply about your business. And you want to create a more stable way of life and more freedom for yourself and your loved ones. Otherwise, I don’t think you’d have read this far.
You know you’re capable of more and you look forward to the day when you can focus on growing your business instead of stressing out and worrying about slow seasons, getting enough customers, working too hard, and getting clobbered by competitors.
Flooring Success Systems can help you achieve all those things and more. And my team and I are here to implement the entire system FOR you, and support you every step of the way.
If you’re tired of running on the hamster wheel of doom…of the cash flow roller coaster…of the constant uncertainty…if you’re ready to grow your business…and change your life…
Let’s get started.
I know you can see what a great opportunity this is. But here’s the thing…this offer is only open until DEADLINE, so you need to take action now. Don’t let this opportunity pass you by.
I can’t wait to come alongside you, and partner with you on your journey to making more money, working fewer hours and getting your life back! I’ll see you on the inside!
What to do right now:
Click the button below to get started on your business and life transformation today! Questions? Call our office at 877-887-5791, or email Support@FlooringSuccessSystems.com.
Jim Augustus Armstrong
President, Flooring Success Systems
Author of 3 Flooring Industry books
Speaker for flooring industry events (Surfaces, Coverings, CFA Product showcase, etc.)
Marketing Mastery Columnist, FCNews