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Leverage Your Advantages As A Small Business (part 3)

Home Depot spent $1.08 Billion in advertising in 2018.  There is no way you, as an independent small business, can beat them by playing their advertising game their way.  In the previous installment of this series I covered specific strategies to leverage your advantages as a small business when you market yourself.  Now let’s cover [...]

By |2020-05-09T12:03:00-06:00March 26th, 2020|

Leverage Your Advantages As A Small Business

Home Depot spent 1.06 billion U.S. dollars on advertising in the United States in 2018.  They were the third largest radio advertiser in the U.S. in 2017, and made it to the list of top 5 retailers in North America in 2017 based on sales.  (Source: Statista.com)  As of this writing, they have 4,939,108 followers [...]

By |2020-05-09T12:03:58-06:00February 27th, 2020|