silver bullet Archives | Flooring Success Systems

Selling Your Products For The Most Money—Part 2 of 2

WARNING: this article contains a strong dose of "tough love," with no punches pulled, and may be difficult for some to hear. If your feelings are easily hurt I recommend skipping this installment. Greetings Floor Dealers! As detailed in Part 1 of this series, selling on cheap-price is a fragile and temporary marketing advantage at [...]

Have Fun Making Home Depot Eat Your Dust—Part 3 of 3

Greetings Floor Dealers! There is no single strategy—no "silver bullet"—that will magically enable you to leave the boxes in the dust. Rather, you should implement multiple, integrated sales and marketing strategies that reinforce one another and position you as the obvious choice. With that in mind, let's take a look at some effective strategies you [...]