How To Create A Customer Stampede With Direct Mail—part 3
Greetings Floor Dealers! FLOOR DEALER: What do you think of my ad? JIM: It's got your business name at the top, a list of products, and contact information, just like your competitor's Name, Rank and Serial Number ads. FLOOR DEALER: So what do you think? JIM: I think you should start over. In the last [...]